Tuesday, January 12, 2010

QUESTIONS POSED TO DEANS

Questions:

What is the main purpose/objective of your organization?
Why was this organization created?
What is your mission? What are your three most important goals?

Where will the organization like to ultimately achieve in five years? In ten?

Who is your target market? Prioritize your stakeholders in order of importance. How do you want to be perceived by each audience?

What is your competitive advantage? Why should people you lobby to choose to support your cause?

What values and beliefs unify your members and drive the organizations performance?

How do you measure your success?
What are the potential barriers to the success of your service?
Who is your competition? Is there a competitor that you admire most? If so, why?

In the future, if your organization could do anything or be anything, what would it be?

How do you market your lobbying for fine arts education funding?
What are the trends and changes that affect your lobbying and/or the industry of which you lobby for?
If you could communicate a single message about your organization, what would it be?

Why should people care about the fine arts and why should they be aware of your organization? Who do the arts influence and how?

Can this organization become one that can themselves generate revenue rather than solely lobbying?

What is the difference in lobbying for an academic school vs. fine arts school?

Could you clarify your lobbying process, does each grant submission cater to a specific school or area/department within the arts.

Do you think participation of students and a more public arena would hinder or enhance the organizations productivity and why?

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